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Rather than give you a collection of moods and genres to listen to which may suit a wide range of media applications, we have provided examples from various projects. Each piece has a brief specification as provided by the client.
Project: Extreme sports advertisement
media format: TV
Style/genre: energetic, guitar based
target audience: surfers, skateboarders, BMX dudes etc.
music position: main theme for advertisement
music usage:full duration of advert
Project: Mysterious powers: lost deep in the forest
media format: radio play
Style/genre: fantasy, sci-fi- wizards, goblins and warlocks
target audience: fantasy sci-fi admirers of all ages
music position: scene/event within an episode
music usage: once
Project: Tourist board area promotional video
media format: short video film
style/genre: Spanish-Latin in essence
target audience: English speaking holiday makers, all ages
music position: Introduction theme for short information film
music usage: Once at start of film
Project: Children's educational interactive learning
media format: CD-ROM
style/genre: Light, happy, easy-listening
target audience: >0-5 year old children
music position: accompanying characters within animated learning unit
music usage: occasional
Project: Documentary about low-life society in cities
media format: TV, video
style/genre: serious, with atmosphere and mood
target audience: adults
music position: backgound music lead into play-out theme
music usage: once at end of programme
Project: Ibiza documentary
media format: TV
style/genre: energetic: trance, dance, house
target audience: 18-30 year olds
music position: theme used within programme
music usage: frequent, mainly background
Project: Life-guard beach patrol
media format: video
style/genre: rock-pop, bright with energy
target audience: family, mainly middle age persons
music position: piece within episode (party scene in to dark/trouble scene)
music usage: rare
Project: General knowledge quiz
media format: TV
style/genre: game show theme
target audience: family enterainment
music position: Main theme for show beginning
music usage: Twice each episode, main theme
Project: technical/fashion show (audio broadcast)
media format: Audio (podcast)
style/genre: Funky/trendy/latest gadgets
target audience: 18+ years
music position: intro to news article and short product reviews
music usage: frequently throughout programme
Project: Platform adventure game
media format: PC and other games consoles (CD-ROM)
style/genre: mildly aggressive house/techno
target audience: mainly 18-30 year old game players (game:Parental Guidance)
music position: themes used at introduction and within a game level
music usage: occasional, (enhance game-play)
Project: Corporate video
media format: video, film
style/genre: business-like, no-nonsense
target audience: employees and management within the company
music position: background to accompany company information film
music usage: once